Our approach to packaging has been evolving. We continue to try and balance protection for our product with environmentally friendly packaging. A certain level of packaging materials will always be needed to provide protection and cushioning for our products as they ship to guarantee these products arrive to our customers in the same condition in which they left our warehouse. We provide this protection for our products because we know an unnoticed ding in a part could cause adverse impacts in the lab and compromise stability in the systems of our customers. With that being said, we recognize there is room for improvement and we have been continuing to work on assessing our use of packaging materials. We welcome our customers to provide input and ideas as we examine our packaging.
Our green packaging efforts are focused on reducing the weight of our packaging by eliminating any unnecessary packaging and implementing packaging design changes that allow for a reduction in packaging materials. We also continue to look for opportunities to provide packaging that is reusable, recyclable, or biodegradable for our customers when possible. Over the past few years, we have implemented packaging materials that are more easily recycled or reused by our customers such as our fiber optic patch cable tins and our Geami GreenWrap paper, which is used in place of bubble wrap. The Smart Pack icon (shown to the right) will be used for any product packaging change in line with our packaging improvement initiative.
We tackled our biggest packaging offenders earlier through the first wave of our Smart Pack Initiative. The re-engineered product packaging from our first wave was estimated to avoid more than 18,000 kg of CO2-equivalent emissions from the travel of these packaging materials to our customers around the world and reduce material usage by over 25,000 pounds since the changes were implemented in 2010 or 2011. We are continuing to reevaluate and re-engineer our product packaging for more of our product line in addition to our packaging processes.